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Rethinking product innovation in FMCG

Stay informed with product updates, industry news, and insights strategies and on how to innovate smarter at your FMCG company. We explore how data and collaboration can lead to better decisions, and faster paths to products that win.

Featured

Innovation process, strategy and how technology can increase accuracy and speed
Saturday, August 30, 2025
In our May post, “Why 2025 will be the year of AI-powered category leadership”, we showed how AI is shifting FMCG innovation from dashboards to clarity. Today, we go deeper—demonstrating how structured, transparent, and data-driven pipelines give you full control of your innovation process.
Merete Bognar
AI, product development, market trends, category management
Tuesday, May 27, 2025
Category managers are becoming data navigators. Here’s how AI is shifting the center of power in product strategy.
TasteForge insight team
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