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Rethinking product innovation in FMCG

Stay informed with product updates, industry news, and insights strategies and on how to innovate smarter at your FMCG company. We explore how data and collaboration can lead to better decisions, and faster paths to products that win.

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Tuesday, May 27, 2025
TasteForge insight team

Why 2025 will be the year of AI-powered category leadership

Category managers are becoming data navigators. Here’s how AI is shifting the center of power in product strategy.